MOËT AND ROGER FEDERER: A NATURAL MATCH THAT SAYS STYLE AND SUCCESS
Like Moët & Chandon, the worldwide sports and lifestyle icon Roger Federer radiates boldness, elegance and generosity, from the tennis court to the red carpet to giving back to the world community. Moët & Chandon, the world's most-loved champagne, and Roger Federer share the values of doing what they do with excellence. In his new role as brand ambassador, Federer will take centre stage in the House's upcoming advertising campaign, certain to generate lots of buzz when it is revealed in March 2013.
"It's more than just an honour to be Moët & Chandon's brand ambassador, it's an invitation to be part of a very glamorous tradition," enthused Roger Federer. "Moët & Chandon has always been the champagne of international trendsetters and I'm proud to be part of a brand that is as dedicated to the pursuit of excellence as I have been throughout my career."
"Roger Federer personifies the achievement, great generosity and tremendous style values that have been key to our House throughout its long history," declared Stéphane Baschiera, President and CEO of Moët & Chandon. "As a champagne of victory and an enthusiastic supporter of major tennis tournaments around the world, we are extremely proud to welcome Roger Federer with Moët & Chandon's hallmark hospitality."
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